{"product_id":"tanat-finca-rosma-guatemala","title":"Tanat | Finca Rosma - Guatemala","description":"\u003cp\u003e\u003cstrong\u003eTanat\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eAt Tanat, we believe that every cup of coffee tells a story—one of unique terroirs, craftsmanship, and an unwavering passion for excellence. Our mission is to bring this story to life through specialty coffees, roasted with precision and respect.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cem\u003eARTISANAL AND METICULOUSLY CONTROLLED ROASTING\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eSince Tanat opened, we have decided to focus on coffee roasting. Our motto is to offer the best roast with the highest level of consistency.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eWhat does a successful roast mean to Tanat? It’s one that will awaken your taste buds and bring out the best in the coffee’s origin. Every coffee has its own story, and we bear the heavy responsibility of not only highlighting the work of our producers but also making it easier for you to brew it.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cem\u003eAT THE SOURCE: EXCEPTIONAL TERROIRS\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eWe source our coffee directly from the origin, working closely with farms, producers, and cooperatives that we have known—often for several years.\u003c\/em\u003e\u003cbr\u003e\u003cem\u003eEach origin is chosen for the uniqueness of its terroir, the expertise in post-harvest processing, and the philosophy of those who grow it.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eThis direct relationship allows us to work with small, carefully selected batches that are fully traceable from start to finish, with a consistency of quality that only trust can guarantee.\u003c\/em\u003e\u003cbr\u003e\u003cem\u003eBeyond taste, it is also a way to encourage responsible farming practices that respect ecosystems and the people who sustain them.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cem\u003eINNOVATE, WITHOUT EVER COMPROMISING ON WHAT MATTERS MOST\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eAt Tanat, innovation goes hand in hand with responsibility.\u003c\/em\u003e\u003cbr\u003e\u003cem\u003eWe optimize every step of our supply chain—sourcing, roasting, and logistics—to reduce our environmental impact. This involves making concrete choices: coffee sourced from sustainable farming practices, lighter packaging, streamlined transportation, and mindful consumption.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eAbove all, a simple yet fundamental commitment: we will never use pods.\u003c\/em\u003e\u003cbr\u003e\u003cem\u003eNeither practical nor 100% recyclable, they are the antithesis of our vision for coffee.\u003c\/em\u003e\u003cbr\u003e\u003cem\u003eWe champion coffee that is vibrant, carefully brewed, and respectful of what it stands for—in terms of taste, for the farmers, and for the planet.\u003c\/em\u003e\u003c\/p\u003e\n\u003ch3\u003eFinca Rosma\u003c\/h3\u003e\n\u003cp\u003eA finely washed Geisha, from Finca Rosma in Huehuetenango. This family farm, founded in 1963 by Alejandro Morales, is still run by the Morales family today.\u003c\/p\u003e\n\u003cp\u003eThe cup opens with delicate notes of jasmine and lemon, bringing an elegant acidity. Then, the coffee becomes smoother, with notes of sweet apricot accompanied by a silky texture reminiscent of almond milk. A balanced, floral, and luminous coffee.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eVariety \u003c\/b\u003eGeisha\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eProcess \u003c\/b\u003eWashed\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProducer \u003c\/strong\u003e\u003cspan\u003eFinca Rosma, Fredy Milton Morales Merida\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRegion \u003c\/strong\u003eHuehuetenango, Guatemala\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImpressions\u003c\/strong\u003e Almond Milk, Apricot, Lemon, Jasmine\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong style=\"font-size: 0.875rem;\"\u003eWeight\u003c\/strong\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e 1\u003c\/span\u003e00g\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRoast Date \u003c\/strong\u003eOctober 1, 2026\u003cstrong\u003e\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Tanat","offers":[{"title":"Default Title","offer_id":50222537834773,"sku":null,"price":44.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1151\/8820\/files\/beansoctober26-12.jpg?v=1791488201","url":"https:\/\/knifetoronto.com\/products\/tanat-finca-rosma-guatemala","provider":"KNIFE","version":"1.0","type":"link"}